When digital vision hits analogue culture something has to give.
Will Lloyds be as innovative as when it first started in 1688 or will it struggle to reform technology whilst maintaining its competitive differentiation?
In a decade, Lloyd’s could be an open market for underwriting, with contracts sold directly on a global platform and brokers involved only when they add expertise, rather than simply expenses. Or it could stick with bells, quills and fees. The answer is clear.
