"Last year, Baloise tested the water with a selection of innovative insurance policies for personal belongings. It is now going even further by offering fully digital insurance cover for more than 60 individual items that are particularly precious to their owners – all in just two minutes and a few clicks. This is another step forward in the implementation of the Simply Safe strategy, which aims to inspire customers with individual, intuitive and straightforward insurance solutions."
Good to see incumbent insurer on the digital transformation journey
And a key benefit for customers is that they choose the duration of cover themselves. Once the cover period is up, the policy expires automatically. The terms and conditions may also be record-breaking. Baloise has managed to fit them on less than a side of A4.
Model ships, scooters, armchairs, headphones, barbecues, designer handbags, mobile phones, cameras, musical instruments – since January 2018, all these and more can be insured at Baloise. It takes just two minutes and a few clicks. This in cooperation with KASKO and Picsure (former Snapsure) developed made-to-measure insurance solution captures the zeitgeist and its popularity proves that it is the right strategy: “Last year, there were just a handful of items that could be insured individually. The response from our customers was extremely positive. We have now extended the range and will be the first true individual-item insurer in Europe