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InsurTech World

| less than a minute read

Meeting explicit needs of customers

"Last year, Baloise tested the water with a selection of innovative insurance policies for personal belongings. It is now going even further by offering fully digital insurance cover for more than 60 individual items that are particularly precious to their owners – all in just two minutes and a few clicks. This is another step forward in the implementation of the Simply Safe strategy, which aims to inspire customers with individual, intuitive and straightforward insurance solutions."

Good to see incumbent insurer on the digital transformation journey

And a key benefit for customers is that they choose the duration of cover themselves. Once the cover period is up, the policy expires automatically. The terms and conditions may also be record-breaking. Baloise has managed to fit them on less than a side of A4.

Model ships, scoot­ers, arm­chairs, head­phones, bar­be­cues, de­signer hand­bags, mo­bile phones, cam­eras, mu­si­cal in­stru­ments – since Jan­u­ary 2018, all these and more can be in­sured at Baloise. It takes just two min­utes and a few clicks. This in co­op­er­a­tion with KASKO and Pic­sure (for­mer Snap­sure) de­vel­oped made-to-mea­sure in­sur­ance so­lu­tion cap­tures the zeit­geist and its pop­u­lar­ity proves that it is the right strat­egy: “Last year, there were just a hand­ful of items that could be in­sured in­di­vid­u­ally. The re­sponse from our cus­tomers was ex­tremely pos­i­tive. We have now ex­tended the range and will be the first true in­di­vid­ual-item in­surer in Eu­rope

Tags

insurtech, digital, claims