The successful first movers in digital transformation will win the majority of sector profits.

See "Winner takes most in digital transformation"

So keep an eye on the insurers that are recruiting Chief Data Officers from outside the industry to shake things up. Especially when combined with "Digital Centres of Excellence".

Legal & General join major insurers like Allianz, Munich Re, DLG in this commitment to digital transformation.  Whilst there is talk of Digital Giants threatening to undermine incumbent insurers you can see the insurance  innovators not lying down and succumbing to such disruption.

After years of talking the talk, some insurers are starting to walk the digital transformation walk!